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Questions & Answers |
 
In what year was Prisma Presse founded ?
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| In November 1978, PEP (Participations Editions Presse) was founded to host the French activities of the Gruner + Jahr Group (G+J). GEO, (the group's first magazine) was created in March 1979. As a legal entity in its own right, Prisma Presse came into being on 2nd June, 1980. |
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Who are the current shareholders of Prisma Presse ? |
| Prisma Presse is the French subsidiary of G+J. G+J is the leading magazine press company in Europe. Founded in 1965, G+J is managed by Mr Bernd Kundrun. It is 74.9% owned by the Bertelsmann Group and 25.1% by the Jahr Group. |
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What is the Prisma Presse strategy ?
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For the upcoming years Prisma Presse is building its strategy on the following major pillars: reinventing and expanding our core business and excelling in the quality of our products.
We have many assets we can build on in order to cope with current and future challenges: our expertise, the power of our brands, Prisma Presse leadership in magazine business in the majority of the mass market segments (tv, women, cooking, business, discovery, people…), distribution power, commercial know-how and our big client database.
We strive to create life enriching media and content that create sense, links and passion while we emphasize and live by our key values: creativity, partnership, responsibility and entrepreneurship.
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What are the Prisma Presse Group's activities ?
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Prisma Presse has its focus on its core business: magazines. The group is present in six leading market segments: discovery, women, business, TV, people and news.
While using its brands’ power and its strong expertise Prisma Presse has been developing during the last years towards new areas and activities, especially the Web and corporate media.
At the same time editorial excellence and the constant renewal of the group portfolio and the launch of new pioneer products remain our priority. |
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