  In
what year was Prisma Presse founded ? |
| In November 1978, PEP (Participations Editions
Presse) was founded to host the French activities of the Gruner +
Jahr Group (G+J). GEO, (the group's first magazine) was created in
March 1979. As a legal entity in its own right, Prisma Presse came
into being on 2nd June, 1980. |
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| Who
are the current shareholders of Prisma Presse ? |
| Prisma Presse is the French subsidiary of
G+J. G+J is the leading magazine press company in Europe. Founded
in 1965, G+J is managed
by Mr Bernd Kundrun. It is 74.9% owned by the Bertelsmann Group and
25.1% by the Jahr Group. |
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| What is the Prisma Presse strategy ? |
| In 2008, Prisma Presse continues to follow the strategy initiated: strengthening of our core business - the magazine press - with the launch of Femmes (reflecting the emphasis placed by Prisma Presse on editorial quality and our desire to develop within luxury women's magazines) and the expansion of our brands on the Internet. At the same time, we are continuing with our development and diversification policy with licensing, launch of encyclopaedias in newsstands and new sources of income (Initial Régie).
All these developments can be achieved through both internal growth and acquisitions. In this regard, having a shareholder with a long-term vision (Gruner + Jahr), who is also a European magazine publisher and gives us the means to invest, is definitively an asset.
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| What
are the Prisma Presse Group's activities ? |
| The Prisma Presse Group is focused on its
core business of the magazine press. The group's activities span seven
main market segments: discovery, women's features, economics, television,
showbiz/celebrities, news and luxury. Backed by powerful brands, Prisma Presse
has implemented a policy of expanding its presence in special edition
and non-press products over the last few years. |
|
| Which
are the Prisma Presse Group's main publications ? |
The Prisma Presse publications are characterised
by their extensive distribution. To mention just a few:
- GEO
is the most popular magazine with executives.
- Femme
actuelle is the most readed french magazine (excluding
supplements).
- Prima
is the leading monthly women's magazine in France.
- Télé-Loisirs
is read by almost 6 million readers each week.
- Capital
is the leading French economic magazine where distribution and readership
is concerned.
- Voici
is the leading women's showbiz/celebrity magazine and Gala the top-of-the-range
women's showbiz/celebrity magazine.
- VSD
is the "picture news leisure magazine" offering another
view of the news. |
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