Daniel Daum, who holds a Ph.D. in the areas marketing and controlling of the WHU Management School in Koblenz, joined Gruner + Jahr in 1999. In 2002 he was appointed project manager in Paris. At the end of 2003 publishing manager of VSD. 2006 Daniel Daum rose to be the managing director and head of the department Controlling and Strategy.
Since the end of 2008 he is also head of Prisma Corporate Média.